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Bushey Heath Budgens hosts world's first virtual harvest in aid of North Herts Sanctuary
Local shoppers took part in the world’s first virtual harvest as Budgens in Bushey Heath brought the age-old tradition into the 21st century, in support of local cause North Herts Sanctuary.
Instead of accepting the traditional canned food donations, the convenience store made £1 coupons available for customers to scan when they reached the check out.
The money raised will be used to provide fresh fruit and vegetables, hand-delivered from the store to North Herts Sanctuary, which provides shelter and is targeted support to people in need.
Budgens store director Faisel Mirza prides himself on the work the store does to support the local community. He said: "I believe that the true harvest festival is all about fresh food, therefore I wanted to make it easy for our local shoppers to donate.
"By having the collection in store, it also helps to raise awareness of our local food bank which is always looking for donations to feed hungry families in the community.
"Collecting virtual money in store, which will be turned into a fruit and vegetable package brings the harvest up to date with the 21st century and makes the process of donating easy for everyone involved."
Michelle from local charity North Herts Sanctuary is delighted to welcome the harvest donation from Budgens of Bushey Heath she said: "Every year Harvest-time becomes further and further removed from our lives, with many of the younger generations not knowing what it stands for.
"Thanks to forward-thinking Budgens retailers, the harvest festival has been brought up to date to the 21st century, allowing local people to donate useful food to our cause."
The store will tally up the number of £1 donations raised tomorrow (Monday).
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