Artwork designed to encourage people not to drink and drive has been unveiled at Watford Fire Station.

The pictures were created by West Herts College art students as part of the fire service’s Winter Safety Campaign.

The designs, some of which have been enlarged into 12ft by 6ft banners, are aimed at 18 to 25-year-old motorists.

Watford’s Red Watch firefighters unveiled the banners on Thursday, December 5 by abseiling down from the station's aerial ladder platform.

Some of the artwork will be used in safety-packs, which will be distributed to offices, hotels and other locations across the town.

The packs will promote getting home safely after a night out in Watford over the festive period.

Students from the film department also created two, thirty second video clips called Dead Girl and Beer Glass. These are being put onto YouTube to reinforce the "don’t drink and drive" message.

Students whose designs were used for the campaign received miniature banners in recognition of their contribution from watch commander, Dave Elliott, and area commander, Simon Brown, who is lead officer for Citizen Safety.