Money-saving expert Martin Lewis visited the intu Centre today to hand out financial advice to shoppers.
The financial journalist and TV star was part of a "consumer crew" which included experts in retirement, mortgages, energy, banks, and personal debt.
Mr Lewis said: "If you do nothing with your finances, they do nothing for you.
"It’s time this January to take arms against your own money and to do the work to make sure you save as much as possible.
"I am going to enthuse and encourage you and give you all the tools you need to save seriously big cash this January."