A pub in Kings Langley is asking residents to donate unwanted football shirts to be re-gifted to the favelas in Brazil.
The Young Pretender, in High Street, is accepting children’s shirts and adult’s shirts as part of a company-wide scheme with Orchid Pubs & Dining.
Fans are being asked to dig out their old football shirts, especially children’s ones, to donate. The old strips will be taken directly to disadvantaged young people living in Brazil’s favelas, where they will be worn with pride as they excitedly watch the World Cup. Beneficiary projects include those in Parada de Lucas, Santa Teresa and Rocinha favelas.
Project Fair Play initially launched four years ago when 20,000 football shirts were collected for the 2010 World Cup in South Africa. The shirts were distributed to townships throughout Johannesburg and Cape Town.
Some of the biggest football talents in the world come from the little football fields situated in favelas in Brazil.
Jenny Searn, manager at The Young Pretender, said: "Project Fair embraces the passion for football that exists amongst our locals in pubs up and down the country.
She added: "Project Fair Play is set to make this year’s Football World Cup even more special as we enjoy the on-pitch excitement knowing that we’re helping to make football a fantastic experience for youngsters here and in Brazil too."
The charity donations will be accepted until April 18.