This sign stood at the entrance to one of Watford’s best-known firms and was a prominent landmark in the area for many years but today the road serves as a route into the car park of a popular superstore.

The Watford Observer has again teamed up with its friends at Watford Museum to look back at structures, objects or businesses from the town’s past that have either disappeared or been relocated and this week we look back at this Odhams sign.

The museum’s volunteer archivist Christine Orchard said: “There are two roadways that connect Asda's supermarket to St Albans Road.

“The one next to the North Watford fire station is in this photo and shows an earlier period and overhead sign spanning the entrance to the extensive Odhams printing works.

A modern-day view of the entrance to Asda's car parkA modern-day view of the entrance to Asda's car park (Image: Google Street View)

“Today, Asda uses this as an entrance to their car park and their shop occupies a portion of the works site.

“However, printing continues in the remaining part although the Odhams company itself has closed.”

Visit the Museum Facebook page or website to see more historic photos.