A business has opened in atria Watford, returning to the town after closing in Clements in 1986.

F. Hinds opened in the shopping centre last Friday (December 8) with a ribbon-cutting ceremony carried out by the jeweller’s company chairman Andrew Hinds.

It had previously been the jeweller in Clements Department Store from 1969 to 1986.

Managing director Paul Hinds said: “We are thrilled to finally cut the ribbon on our highly anticipated Watford store.

“It’s so great to be back in our fantastic town, and to be a part of atria which offers such a great shopping experience, particularly at Christmas."

Watford Observer: F. Hinds on opening day.F. Hinds on opening day. (Image: F. Hinds)

The family-run business highlighted that the family themselves have “particular interest in the town”, due to being born and bred Watford Football Club supporters, with seven members holding season tickets in the Lower Graham Taylor stand and attending games home and away.

The atria store offers a range of jewellery, watches, diamonds, and designer brands.

Watford Observer: F. Hinds on opening day.F. Hinds on opening day. (Image: F. Hinds)

Following the opening, it is currently offering shoppers the opportunity to win a £200 gift card by signing up to become a Love Hinds member until December 22.